July 22, 2016 02:14 PM

All Syngenta alfalfa dealers and seed advisors will have the opportunity to become dealers of NEXGROW® alfalfa seed.

This item has been supplied by a forage marketer and has not been edited, verified or endorsed by Hay & Forage Grower.

On September 1, 2016, Syngenta will transfer sales and distribution of alfalfa seed to the NEXGROW® branded business that is part of Forage Genetics International (FGI). The name of the alfalfa seed will remain NEXGROW® and the portfolio of varieties offered will stay the same. Current NEXGROW® seed treatments will also continue to be available.

Beginning at the time of the transition and upon approval from the NEXGROW® business, all Syngenta alfalfa dealers and seed advisors will have the opportunity to become dealers of NEXGROW® alfalfa seed.

The NEXGROW® business will be adding sales personnel to support dealers throughout the transition and beyond.

“The NEXGROW® business is committed to developing experienced, knowledgeable field support staff members,” said David Hallberg, brand manager, NEXGROW. “We look forward to continuing to work with alfalfa dealers and seed advisors to satisfy the needs of growers across the country.”

For the past three years, Syngenta has sold alfalfa as a distributor for the NEXGROW® brand through FGI. Though Syngenta is exiting the alfalfa seed market, it will maintain a close relationship with the NEXGROW® business.

The NEXGROW® brand offers alfalfa seed varieties that are leaders in critical industry traits, bringing growers top yield potential, high forage quality and the exceptional persistence you demand.

NEXGROW® brand offerings include next generation Genuity® Roundup Ready® varieties and HarvXtra™ alfalfa varieties, the industry’s first genetically enhanced alfalfa. For more information about NEXGROW®, email info@plantnexgrow.com.

About Forage Genetics International
Forage Genetics International is the union of industry-leading forage companies whose history of alfalfa innovations dates back to the 1950s. Brought together in 1991, we've leveraged our collective strength to advance the forage industry and meet the needs of a diverse and growing world.

Our breeding expertise combined with our proprietary germplasm base and global reach allows us to develop unique seed varieties for diverse growing conditions, making us the world leader in value-added genetics. We're proud to provide not only the seed in the bag, but the expertise, research and technology that help growers succeed.